colorcodedcreativeJul 21, 20212 minConnecting With Your Audience One Email At A TimeWhy do I need an email list? What would I even say in a monthly email? Do people want to hear from me? Don't they just want to see the...
melissaheleneJul 1, 20218 minArt Festivals: During and After A ShowAfter participating in my first two juried art festivals of summer 2021, it feels very appropriate and timely that we are discussing what...
colorcodedcreativeJun 10, 20215 minPreparing for a Juried Art FestivalWelcome to part two of my series all about juried art festivals! (If you missed the first one, head over to read all about Applying to...
melissaheleneJun 3, 20216 minThe Ins and Outs of Applying to Juried Art FestivalsWelcome to my three part series about juried art festivals! This first section will be all about applying for shows - the research...
melissaheleneMay 26, 20213 minA Day in the Life of a Creative EntrepreneurWhat It's Really Like to Run a Creative Business Being a full-time artist and entrepreneur often sounds more glamorous than it really is....
melissaheleneMay 13, 20214 minCommissions: When to Say Yes and When to Say NoCommissions are a great way to diversify your offerings as an artist, serve your clients and audience, as well as add a stream of revenue...
melissaheleneApr 30, 20214 minDo Artists and Designers Need Their Own Brand?[Guest blogger: Angela Ryan of The Design Blonde] ---------------------------------------------------------------------- Short answer:...
melissaheleneApr 15, 20212 minWhy You Need Your Own Artist Website and Tips to Build OneA website is your place to shine and a space where you control your audiences' experience. You can take them on a journey through your...
colorcodedcreativeApr 7, 20214 minImposter Syndrome and How to Kick It!Do you ever feel like people are going to call you out for not being an expert or a "real [insert your chosen title here]"? Do you feel...
melissaheleneApr 1, 20212 minSocial Media Topic Ideas for Artists50 Social Media Topic Ideas for Artists Social media marketing is about building a community and strengthening relationships with your...
colorcodedcreativeMar 17, 20214 minTen Ways to Make Money With Your Art PracticeBuilding a successful career as an artist requires more than just creating beautiful works of art. You must don hats of every shape and...
colorcodedcreativeMar 4, 20213 minFive Ways to Get Organized in Your Creative BusinessDo you ever feel overwhelmed by your physical or mental space? Do you forget to do things because you don't have a central location for...
colorcodedcreativeFeb 18, 20212 minFive Things to Consider When Pricing Your ArtworkPricing your work is a very personal and individual decision. No one else can determine the value of your creation. There is no one...
colorcodedcreativeFeb 4, 20213 minSix Tips to Tackle Instagram MarketingSocial media marketing is a beast and we are all trying to figure out how to harness its magical powers to our advantage. Instagram, in...
colorcodedcreativeJan 21, 20213 minColor-Coded Creatives: The Artist Behind the BusinessHey there! I’m Melissa – the professional scratchboard artist running a successful fine arts business with no “background” in fine arts...
colorcodedcreativeJan 7, 20212 minDo You Know Your Numbers? Three Steps Toward Financial FreedomKnowing and understanding the finances of your business is probably the most important part of being an entrepreneur! I know it feels...
colorcodedcreativeDec 22, 20203 minDefine Your WHY: What's Your PurposeLet me tell you a quick story. I had just spent three days outside in 90+ degree heat. I was tired and sweaty from tear down at an art...
colorcodedcreativeDec 10, 20202 minGet SMARTER With Your GoalsI have never been a good goal setter. I was always a little afraid to reach too high and fall short or didn’t want to commit to anything...