Why do I need an email list? What would I even say in a monthly email? Do people want to hear from me? Don't they just want to see the art? These are all valid and popular questions I get when I start to talk about email lists. But your email list is the life-blood of your business. As artists, we spend a lot of time trying to find and cultivate collectors for our work - hopefully those that return time and time again. Some of us spend a lot of time on social media trying to

A website is your place to shine and a space where you control your audiences' experience. You can take them on a journey through your work, your processes, your story and guide them along the way. A website, blog, online gallery or portfolio allows you to showcase your work in exactly the way you want. You can tell stories and share information about each piece, as well as provide information about how you work and where they can see your work in person. Having your own plat

Do you ever feel like people are going to call you out for not being an expert or a "real [insert your chosen title here]"? Do you feel like you don't truly belong within your industry or fit into the mold like everyone else? Imposter syndrome is SO REAL and more common than you'd think - especially for women. I deal with imposter syndrome all the time as a professional artist and now artist coach with no degree or professional training in the fine arts, business, or coaching

50 Social Media Topic Ideas for Artists Social media marketing is about building a community and strengthening relationships with your audience, which means that you need to be intentional with what you post and consistent in showing up to engage with your audience. If you're struggling to come up with things to post, other than your finished artwork, I have a list of 50 ideas to help kickstart your content strategy and planning. Grab the free download of this list! 1. Finish