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    Why You Need Your Own Artist Website and Tips to Build One
    melissahelene
    • Apr 15, 2021
    • 2 min

    Why You Need Your Own Artist Website and Tips to Build One

    A website is your place to shine and a space where you control your audiences' experience. You can take them on a journey through your work, your processes, your story and guide them along the way. A website, blog, online gallery or portfolio allows you to showcase your work in exactly the way you want. You can tell stories and share information about each piece, as well as provide information about how you work and where they can see your work in person. Having your own plat
    44 views0 comments
    Social Media Topic Ideas for Artists
    melissahelene
    • Apr 1, 2021
    • 2 min

    Social Media Topic Ideas for Artists

    50 Social Media Topic Ideas for Artists Social media marketing is about building a community and strengthening relationships with your audience, which means that you need to be intentional with what you post and consistent in showing up to engage with your audience. If you're struggling to come up with things to post, other than your finished artwork, I have a list of 50 ideas to help kickstart your content strategy and planning. Grab the free download of this list! 1. Finish
    41 views0 comments
    Five Things to Consider When Pricing Your Artwork
    colorcodedcreative
    • Feb 18, 2021
    • 2 min

    Five Things to Consider When Pricing Your Artwork

    Pricing your work is a very personal and individual decision. No one else can determine the value of your creation. There is no one ‘right’ formula to use to create your pricing system, but there are FIVE different things you should consider when setting your prices – especially if you are building a business and making a living from your art. Grab my free Pricing Formula Guide here to put this into action! ____________________________ TIME: calculate the amount of time you s
    124 views0 comments
    Color-Coded Creatives: The Artist Behind the Business
    colorcodedcreative
    • Jan 21, 2021
    • 3 min

    Color-Coded Creatives: The Artist Behind the Business

    Hey there! I’m Melissa – the professional scratchboard artist running a successful fine arts business with no “background” in fine arts or business. At 25, I decided that it was time to take my hobby to the next level and in one weekend made the decision to try my hand at being a professional, full-time artist. Here’s how it happened… I was showing my work at a local juried, fine arts show. I spent the first day of the festival chatting with my neighboring artists and receive
    61 views0 comments

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    Scratchboard - melissahelene.mason@gmail.com

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